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Sasha Pivovarova for H&M Fall 2011

H&M is definitely the ultimate source of inspiration for creating ultra-fashionable looks at quite an affordable price tag. It’s the brand for everyone and it’s everyone’s favorite brand. So it’s no surprise that the beloved Swedish fashion retailer comes with pleasant surprises every season, trying thus to satisfy its fans and furnish us with stylish must-haves. Now we can witness an eye-pleasing, cheerful and lively ad campaign of the label for the fall season, featuring gorgeous models Karlie Kloss and Sasha Pivovarova, who look incredibly voguish and absolutely amazing sporting the new H&M offerings, most of them classics with a modern interpretation.


It’s no news that the popular fashion retailer chooses smashing models for its campaigns and this time it’s Russian beauty Sasha Pivovarova to showcase the brand’s new designs. She looks naturally beautiful and flirty while modeling in those charming fall ensembles.
The latest H&M fall 2011 lookbook is just amazing, featuring chic, feminine pieces and autumnal shades, which altogether create kind of exquisite sophistication and timeless elegance. There is something about the H&M tailoring, colors, cuts, shapes, and fabrics that makes the collection extremely desirable and stylish. Wanna get a casual-street style or a bohemian look? Check out the H&M fall 2011 lookbook, which will teach you how to stay as cool as possible at rather pocket-friendly prices. Just get a warm and sassy camel coat, a rusty-colored skirt, a pair of burgundy pants and a comfy sweater, an elegant bucket hat and a pair of leather gloves and start mix and matching to get on-trend combos.


The collection is made up from warm and pleasant colors and creamy shades, such as camel, brown, caramel, chocolate, peach, and burgundy, but also cheerful prints, like florals and paisley. The H&M Fall 2011 Lookbook brings chunky knits, elegant and classic outerwear, sharp-looking cape coats, cute dresses and skirts, pants, cozy sweaters, bucket hats, gloves and other dazzling accessories. And all the beauty of the clothes becomes more vivid thanks to gorgeous Sasha Pivovarova!
Before appearing in the campaign for H&M, Sasha starred in Alberta Feretti’s campaign for the spring/summer 2011 collection and in the Rag & Bone Do-It-Yourself ad campaign spring 2011. In 2009 she became the global ambassador of Giorgio Armani, and was photographed by Mert Alas and Marcus Piggott for Longchamp’s spring 2009 campaign when she posed alongside Kate Moss.

Photo courtesy of H&M

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