As natural as that may seem, the new year brings lots of stunning fashion news with its. One of the most sizzling news is that celebrity stylist and talented designer Rachel Zoe has been announced as the new chief stylist of ShoeDazzle, after the e-commerce website asked its 50.000 customers which their favorite style source was. No doubt, Rachel is an influential stylist in the world of today’s fashion and it’s no surprise that the website co-founded by Kim Kardashian chose exactly her as their chief stylist. Learn more details below!
Besides being a great stylist and designer, Rachel Zoe is also the author of “Style A to Zoe”, which has been included in the bestseller list of New York Times. She also owns a reality TV series, titled “The Rachel Zoe Project”. Wherever you turn to, Zoe’s name is there.
Talking about her new gig, the talented designer said: “I’m so excited to partner with ShoeDazzle because, first of all, I love shoes! I don’t know any woman, at any age, who is not obsessed with shoes. ShoeDazzle is for women who love fashion, shoes, and are willing to experiment – whatever your personal style may be. You don’t need to spend a fortune, either. I can’t wait to offer advice that helps clients put a personal spin on their style, every day.”
Moreover, she adds that she and ShoeDazzle have lots of similarities in the way they provide people with fashion pieces. “We really live by the same mantra that everybody can have style and be on trend, take chances and luxury can be affordable. You don’t have to have massive budgets to look great,” she revealed. “Affordable luxury and fashion is something I wish I had more of when I was coming up in this business and just craving style, and all I really had were thrift shops.”
As ShoeDazzle CEO Brian Lee commented on the new collaboration, “Rachel Zoe was number one on the list by far. There was no second place. It is really taking things to the next level in terms of elevating the brand of ShoeDazzle and some of the other offerings we are going to be having soon. I don’t think there is anybody else in the world who understands trend as well as Rachel. I think we are bringing in the very best, and I think that elevates the style aspect of ShoeDazzle.”
What do you think about this new collaboration? Would you also choose Rachel as the new Chief Stylist of the website? If not, who is your favorite stylist?
Via: WWD, Photos courtesy of PR Photos