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ASOS Black by Lauren McCalmont SS 2012 Collection

After the gloomy fall/winter colors, a brightly colored, graffiti printed fashion collection comes as a breath of fresh air and steals the spotlight from the first glance. Luckily, such vibrant trends are really a lot in the new season, so if you are ready to experience the power attraction of graffiti prints, take a look at the latest ASOS Black by Lauren McCalmont Spring/Summer 2012 collection. This is exactly where we feel the warmth of summer, as the line is packed with vibrantly colored and printed summerish dresses that come to be the best style choices of most fashionizers during hot summer months. Not convinced? Take a look!


Dresses are proved to be the best clothing pieces for summer, as besides feeling extremely lightweight and breezy, they also bring out the best assets of a woman and highlight her femininity. Compare it yourself: which is better a sexy mini dress that shows of your perfectly sculpted silhouette and long legs, than a pair of casual jeans, which doesn’t stand out in any single manner from a man’s outfit? The answer is clear, so you are sure to love all those lovely dress designs found in the ASOS Black by Lauren McCalmont Spring/Summer 2012 collection.
Lauren McCalmont is known for her inclination towards printed textiles, especially graffiti prints and with these prints being a great hit in the new season, she floods the collection with alluring designs worth checking out. Combining good quality with beautiful cuts, femininity with prints, the designer manages to create a super-chic collection that is hard to ignore. So if you are looking for something different and feminine, the ASOS Black by Lauren McCalmont SS 2012 collection is the best place to start your style-over.


Color and dramatic prints, as well as perfect craftsmanship and personality are the ingredients that make the collection so exceptional. The main focus of the entire line is the dress, hand-printed and multi-layered. No wonder, the designer looked back to the ‘70s graphic designs and graffiti for inspiration. From floral motifs to eye-popping bright hues and metalics, the ASOS Black by Lauren McCalmont Spring/Summer 2012 collection brings the season’s must-haves, so if you really want to look fabulous throughout the season, make sure to get one of those lovely designs!

Photos via asos.com

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