The keyword “syrn” is trending with over 20,000 searches following the launch of Sydney Sweeney’s new lingerie brand SYRN. This notable event has garnered attention due to Sweeney’s prominent status as an actress, making the introduction of her personal brand particularly significant in the fashion and retail industries.
Recent news articles detail the launch, highlighting a unique promotional stunt involving a bra displayed at the iconic Hollywood Sign. This creative marketing tactic likely contributed to increased search interest as it captures the imagination and curiosity of both fans and potential customers, drawing attention to the brand name SYRN.
The coverage from various reputable sources, including The Business of Fashion and The Cut, has further amplified awareness and interest. These publications provided insights into the brand’s launch, encouraging consumers to explore SYRN’s offerings and fueling searches related to the brand and its products.
The combination of Sweeney’s celebrity appeal and an engaging marketing strategy appears to be the primary driver behind the spike in search interest, as individuals seek to learn more about her lingerie line and its unique positioning in the market.
Watch the Moment
Internet Reacts
H
Tbf a lot of the stuff she wears doesn’t even seem to fit her so I’m not surprised. The bikinis they put her in for Anyone But You were criminal
T
Even if they had a size that fit me like a glove, I still wouldn’t buy from her brand 🤮
L
Real! It’s so ridiculous she doesn’t even make her actual size. Absolute madness.
L
You would think with bezos money, she would have invested in the relatively untapped US market in extended cup sizes. But honestly, between seeing how she’s almost always styled in ill fitting bras on the red carpet & what she had offered in her swim suit line, I didn’t have any hope she would provide anything i could wear. I also wasn’t really checking for her and wouldn’t buy from her due to her politics. Which, as an aside, makes me curious who this is even for. Like she’s kinda alienated her female fanbase in favour of horny guys. That works for selling bath water but they aren’t exactly the demographic for bras. As for affordable narrow bras, I’m also in Canada & my sister recently got some from Luvlette. They only go to H (EU). She likes them and they honestly were better quality than I expected. We both still get from the more reputable European and uk brands but it’s nice to have a “cheap” option.
T
The problem is that Sydney Sweeney isn’t that busty at all. She’s “busty” for Hollywood standards, but for most of the posters here, she’s pretty average sized. Lmk when Kat Dennings has her own lingerie line, lol.
A
Kat if you’re reading us, we’d ride at dawn to your lingerie store, we know you get us
V
Ooh and lipsticks too!
2
She might be average-sized in a subreddit focused on big boobs, but I would hardly say that she ‘isn’t that busty at all’. She is, in any case, big enough that her own brand doesn’t even make her size. I would guess she’s around my size (28GG).
3
People I know irl compare my chest to hers, and I’m also a 28GG. You can definitely dress it down, but considering that you basically can’t wear 90% of off the rack clothes anymore at this size, calling it “not busty at all” is a little ridiculous. More like medium/large.
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D
Cup size depends on band, US 38G or UK 38F has the same cup volume as UK 36FF, 34G, 32GG, 30H, and 28HH. These are very different sizes so I dont know that its fair to make comparisons acrosss 5 band sizes. I am UK 28H and I agree that Sydney is likely around UK 28G/28GG, I am just a little bit bigger than her. Here are some before and afters that show around the right size range and maybe even a little smaller 34C to UK 28GG: https://www.instagram.com/p/CQ_rtCQHICZ/ 32D to UK 28GG: https://www.instagram.com/p/CNfndOzHgqt 32C to UK 30G: https://www.instagram.com/p/CTsHYqssbJS /
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J
I don’t think linking a bunch of slop gossip articles speculating on a woman’s breast size in an uncomfortably detailed and invasive way is the legitimate argument you think it is :’) personally I am not going to put much stock in the breast…”analysis” of some rando journalist writing low-effort filler for gossip magazines. Side note I’m a 32GG and her size is definitely comparable to mine. If anything my chest is smaller than hers. Also considering that third article tries to claim that she’s a *32D* when she’s way skinner than me in the ribs is laughable. That person knows fuck all about bras.
2
I am a 28GG (US 28J) and, as I said, she looks about my size. Cup size scales with band size. If I counted correctly, 28J has the same volume as 38DD—so a few cup sizes smaller than your 38G.
M
I agree she looks about a 28GG /30G in uk sizing.
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J
Girl you really think you struck gold with the gossip mags totally qualified breast sizing professionals huh And size guesses that are on their face ridiculous too. A tiny girl like her is *not* a 32 or 34 inch band lmao. They must have gotten their sizing “expertise” from Victoria Secret.
A
The magazines are as qualified as yourself to do so. 🤷♀️ genuinely. You could hit them up and improve their estimates if you are so certainb
2
What makes you think a random gossip site is more authoritative on bra sizes than women who have spent years learning how bras fit? lol
J
Also one of her sources doesn’t even make a claim itself, it just reports the claim from the other source. Which also claims Sydney is both a 34D and a 26H and calls those two sizes “sister sizes” So…nonsense.
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2
Honey, I don’t get what point you’re trying to make with that first paragraph. Just because a person is ‘real’ doesn’t make their opinion informed. (Though, on that note, I don’t actually think a real person wrote your first link.) If you’ll recall, the origin of this conversation is that you are *not* able to clock Sydney Sweeney’s size. It might be fun for you, but that doesn’t change that you’re wrong. You’re in a subreddit called r/bigboobproblems, so I don’t think it’s surprising that bra fitting is a special interest of mine and others here. I don’t know why you’re so resistant to accepting that you might be wrong. It’s okay to be wrong. ¯\\_(ツ)_/¯
J
Lol sure I’ll do that. I think as someone with an actual large chest who is close to her size, I’m far more qualified than “3xexj” (did you notice the first article doesn’t even have an actual name for the author or… yeah real quality journalism) and a woman who thinks a 26H and a 32D are *sister sizes*. So like, first of all she clearly doesn’t know what she’s talking about, second of all her article is literally saying Sydney is *also* an H cup…which yaknow isn’t average at all. By the way the middle “article” you linked doesn’t even assert a breast size itself, it just links the third article lol. Did you read these at all or did you just frantically google “Sydney Sweeney 34DD” and copy and paste anything that looked like it agreed with you?
A
So you have nothing to say other than your opinion, online, and for us to believe you are more qualified than another opinion, online. I mean. If thats what you think will carry you, I truly mean it when I say, make a gossip website like these ppl. It may take off!
J
The evidence for them doing a self-report on how little they know about bra sizing is explicitly outlined in my comment. They think a 26H and a 34D can fit on the same person. That alone disqualifies them as someone whose opinion should be weighed in this convo. Not my fault your eyes seemingly glazed over that…totally not because it’s a point you can’t refute or anything. Genuinely it’s weird you’re so insistent on being so obviously wrong, btw. Do you have personal beef with Sydney Sweeney or something lol. Like I’m sorry but her boobs are undeniably big in proportion to her body. No amount of demonstrably ignorant-to-basic-bra-sizing influencers or AI written articles will change that (though, again, that’s one AI written article and one person who also thinks 26H = 34D). And again if someone’s an *H-cup* like the only human-written article you linked *says she is* that is an objectively large chest size. So like…actually you have zero articles backing you up here. I’m just amazed at how wrong you are and how insistent you are about being wrong. Just take the L lol.
T
You are *many* band sizes larger than she is (and I do not believe she’s a 32 band, she is smaller) so yes, your G cups are going to be bigger than her G cups because *cup size is relative to bra size*. G cups are not all the same size.
C
Being average for a big boob subreddit still means having big breasts compared to the general population 🤔
C
to be fair, i have a small band but big breats (for my frame). can i still consider my self big busted?
A
Thank you! People really overestimating Sydneys boobs cuz some *checks notes* cis men think theyre big? Idk what else it could be Its obvious that they are bigger than a C cup, and still smaller than a G cup (American). So DD-DDD at most. Compared to the sizes on these subreddits, thats average size boobs. Big for Hollywood.
O
Talking about cup size is irrelevant without band size.
A
Band size 32 estimate on Sydney https://glowsmagazine.com/sydney-sweeney/ https://slate.com/human-interest/2024/03/sydney-sweeney-breast-size-oscars-snl.html https://thebetterfit.com/what-bra-size-sydney-sweeney/
2
I mean, those authors also don’t know how bra sizing works. Of course sites will say Sydney Sweeney is 32-34D/DD—these are the quintessential ‘small band, large cup’ sizes according to an ill-informed media and general populace. You can also find articles online that say Dolly Parton is a 36DD, for example. I wouldn’t be at all surprised if Sweeney *wears* 32DD/DDD, but she clearly doesn’t wear bras that fit. When correctly fitted, D/DD cups are small-average.
A
Theyre average. Nobody ive seen- and ive seen many breasts, as im sure we all have- has been a D/DD and looked “small”. Its average.
J
It’s a common incorrect size that people default to when seeing women with large busts because most people don’t know how bra sizes work. An actual 32/34 D/DD is much smaller than people thing. Self-reported sizes are often incorrect.
S
28-30 D/DD generally looks small. 28D is the same cup volume as 32B and 34A, and most people who wear those sizes get a better fit in the C-DD range on a smaller band size. [Some people wearing 28DDs](https://www.bratabase.com/browse/by-photo/28:5/) (that mostly fit, but not always) for reference.
2
I said small-average—like, the larger side of small, or the smaller side of average. Here is a compilation of D cups on different band sizes: https://www.instagram.com/p/CueB7VIAS58/ I would personally consider this a smallish cup size. It’s quite likely that most boobs you’ve seen that claim to be D/DD were in the wrong sizes. Edit: lol @ you downvoting everyone who disagrees with you
A
Isn’t that convenient, that all the boobs ive seen are the wrong size? Def hard to falsify that. Doesnt give much credibility.
2
I said ‘most’, not ‘all’. You keep doing that. And it’s not ‘convenient’—it’s true that the vast majority of people wear the wrong size. Why are you so mad
A
Okay so most. Same critique applies. I aint really mad, more confused that so many people can be so sure of themselves while telling me i cannot be as sure of myself This is Sydney Sweeney. Nobody here seen her boobs.
3
D/DD is small/medium and can look flat at some cup sizes. Most women aren’t wearing the right bra size, I recommend looking into The Irish Bra Lady to educate yourself, the way you talk about bra sizes makes me think you could benefit from looking into how it actually works a bit more. R/abrathatfits will also help you understand what you’re talking about.
D
No, its because everyone wears the wrong size and almost no one understands bra sizes. There is no such thing as a C cup, or a G cup. A UK 28G has same cup volume as UK 30FF, UK 32F, UK 34E, 36DD, 38D, 40C and 42B. A 38DD is larger than UK 28G let alone a US 38G. When you look at proportions the difference is also crazy, a 38D which has same cup volume as a UK 28G is for a 42 inch bust while a UK 28G is for a 37 inch bust so for someone with a bust circumference of 5 inches smaller. When comparing sizes like 38DD to 28DD, 28DD is 5 cups smaller and the difference 11 inches in bust circumference! DD and DDD bras are such a common missize its ridiculous. Like look at these well fitting 28DDD and 32DDD examples and tell me that these are actually large cup sizes. 28E/28DDD: https://www.instagram.com/p/CLcigFlH1Mk/ 32E/32DDD: https://www.instagram.com/p/CKUdSToA4Ym/ In comparison here is someone who thought they were 34DD but needed a UK 30H: https://www.instagram.com/p/CNQJ2jMH9H1/ Which one is closer to Sydney, its definitely not the actual DDD examples and the UK H is closer visually. Most people who wear 32DDD like I did are actually closer to UK 28 or 30GG/H. Everyone is just misfitted into whatever DD or DDD cup fits them with a too loose band. Then they dont realize they need a bigger cup because the next cup size in a too large band gaps or the cups in US brands are scaled so poorly that they are almost always too tall for busty people and gap in the right size so people suffer through badly fitting bras not realizing a better fit exists. I am just a bit bustier than her and have been misfit into DDD bras that hurt my shoulders, that dont lift, that give me issues. You just have to look at this sub for countless of other examples of us busty girls being misfitted into whatever DD or DDD bra the store has on hand and are dealing with bra issues because of it. She wears bras that are obviously way way too small for her, likely a D or a DD cup when she needs to go up 3-4 cups minimum if not more and in a smaller band. Its how she gets crazy cleavage, I can get crazy cleavage too if I wear a bra 4 cups too small and like a magic trick because I have a softer shape I can make the bras look like they fit with no spillage to someone who doesnt know any better. But it doesnt make me a DDD because I can fit into 32DDD just fine when the bra doesnt give me actual support and hurts my shoulders and I fall out when I bend over in it.
A
https://glowsmagazine.com/sydney-sweeney/ https://slate.com/human-interest/2024/03/sydney-sweeney-breast-size-oscars-snl.html https://thebetterfit.com/what-bra-size-sydney-sweeney/
N
One thing that’s always been weird for me is that Sydney Sweeney and I have the same body and the same boob shape,,,, and if she wasn’t so weird politically, I would probably be more interested. Like obviously I don’t wanna support her and won’t but I am so curious about how she designed the products, if they were designed well, etc.
O
oh they absolutely were not designed well 😭 she had the best opportunity to fill the gap in the market for small band/large cup and yet decided to do neither small band nor large cup
N
Truly !! Makes me frustrated that she’s become known for her small band/large cup and the way her red carpet looks and costumes fit her show the way that it can be really hard to find something that fits that body type well so she really could’ve filled that gap but alas
A
I’ve seen this comment a lot but in reality she just made the smart business choice. Selling to the mass majority of people over a small minority is almost always the play. And most big bust brands die off fairly quickly.
R
She literally never is in the right size. Why would you trust her brand?
R
I’m not surprised. Sydney doesn’t care about women.
S
this right here
C
I knew it wouldn’t be an inclusive size range when I saw her in a bra several sizes too small. It’s cheaper to make and it fits with the image she’s created.
Additional Sources:
The Business of Fashion – Sydney Sweeney Launches Lingerie Line Syrn
The Cut – Sydney Sweeney Launched Her Lingerie Brand With a Bra Stunt
